Meet Jinnie

Few Words About Jinnie

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MARKETING SYSTEMS

CHANNEL ANALYSIS & REPORTING

BUSINESS DEVELOPMENT

EVENT STRATEGY

Work Experience

Meet the brands Jinnie's worked with

As a volunteer for TEDxBuffalo, Jinnie is working with a team of other local volunteers to plan and organize TEDxBuffalo, scheduled for March 21-24, 2024!

Volunteer Organizer

TEDxBuffalo

As Chief Operating Officer at Hospitality.FM, the podcast network for hospitality professionals, Jinnie oversees day-to-day media operations including the network’s digital marketing, revenue, and partnership strategies.

COO

Hospitality.FM

In her role at TravelNet Solutions, Jinnie was responsible for developing and executing a multi-channel demand generation strategy, contributing to over $XX million in pipeline generation over her tenure.

Dir. Demand Generation

TravelNet Solutions

In her role at Guestview Guide, Jinnie’s love of technology merged with her passion for vacation rental marketing. She assisted in developing a multi-channel content marketing and demand generation strategy, heavily focused on optimizing trade show sales performance.

Marketing Manager

GuestView Guide

Jinnie helped coordinate client onboarding and data operations surrounding the development of GeoSafeScores™, which provide custom-tailored, neighborhood-specific safety metrics to travelers in near real-time. She also developed HubSpot CRM processes to assist with transition from sales to onboarding.

Project & Client Success Manager

GeoSure Global

After re-locating from Colorado to Western New York, Jinnie began consulting for a local Airbnb Superhost, helping to launch Chautauqua Heights Manor and optimize the company’s seasonal listing strategy.

Brand Consultant

Bedford Property Consultants

Over her tenure at Bluetent, Jinnie held several roles and her responsibilities included strategic account management, client success and support operations, and digital marketing sales. Bluetent was Jinnie’s first experience in the vacation rental industry, and she’s been passionate about the vertical since.

Dir. Client Success

Bluetent

At FootSteps Marketing, Jinnie worked with independent hardware and sporting goods retailers to develop and implement digital marketing strategies, focusing primarily on search optimized websites and high performance email marketing. After being promoted to the Director of Marketing, Jinnie oversaw the development of sales pipeline, developing trade show marketing strategies.

Director of Marketing

FootSteps Marketing

At Wonder Giant, Jinnie project managed the design and development of interactive web projects with a team of freelance creatives. Jinnie briefly contributed to Wonder Giant’s Interactive Design Archive project.

Project Manager

Wonder Giant

Jinnie helped manage the program’s social media and website strategy to promote the work and accomplishments of students and faculty in the program. In collaboration with other GTAs and faculty, Jinnie also assisted with the planning, promotion, and execution of lectures and events hosted by the program, including teaching workshops on web presence and microelectronics.

Grad. Teaching Asst

DU, Emergent Digital Practices

In her role as Marketing Strategist for Bright Settings, a table linen sales and rental e-commerce business, Jinnie built and managed the company’s marketing and communications strategy, with a heavy focus on brand building through social media, blogging, email marketing, and website copy optimization.

Marketing Strategist

Bright Settings

At KO13 Consulting, a small web services firm specializing in digital outreach and engagement strategies, Jinnie managed website redevelopment projects and consulted on digital strategy for clients in the non-profit sector.

Lead Project Manager

KO13 Consulting

As an intern at global public relations firm Racepoint Global, Jinnie was exposed to the world of digital public relations, crisis communication strategy, and got her foundation in social media best practices.

Intern

Racepoint Global

As an undergraduate student at Allegheny, Jinnie collaborated with faculty and other student leaders on research-driven projects including the Year of Social Change, the Year of Global Citizenship, and the Center for Economic & Environmental Development Green Gators project. Jinnie also spent summers working in the college Offices of Conferences & Events and Student Activities.

Research Assistant

Allegheny College

$XX million PIPELINE GENERATED

150+ ORGS CONSULTED

46930 PIXELS CREATED

Servers

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